Example case study · fictional company · sample figures
SwiftMails case study
How Harbour Properties replies in minutes and books twice the viewings.
4 min
average first reply, down from same-day
2×
more viewings booked per month
46%
campaign open rate
1
workspace instead of four tools
The challenge
Harbour Properties, an eight-person estate agency, received enquiries by phone, email, WhatsApp and property portals. Leads sat in personal inboxes, follow-ups depended on memory, and the owner had no clear view of which deals were close to closing.
The solution
The team moved every channel into the SwiftMails shared inbox, set up a pipeline from New enquiry to Won, and built an automated reply that answers new enquiries within minutes and offers viewing times. A monthly New Listings campaign goes to past buyers and tenants, with replies landing on each contact's record.
The result
Agents now start each day from one list of conversations and one pipeline. No enquiry waits overnight, viewings are booked faster, and the owner reviews pipeline and campaign reports every Monday instead of chasing updates.
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